Company Description
Bracken creates high-quality marketing content for diverse companies who operate at the intersection of health and technology. Our clients are bringing to market the innovative digital tools (software, apps, devices, etc.) driving some of healthcare’s most significant advances.
Job Description
We’re hiring a Junior Copywriter to join our digital health marketing agency in shaping the future of healthcare by growing our clients’ businesses. The Junior Copywriter works closely with the Senior Writer and the Content Director.
We are looking for a quick-thinking, self-motivated, and uniquely capable individual with impeccable writing skills. An ideal candidate would be one who values:
- Analytical problem-solving
- An always-learning mindset
- Collaborative team focus
- Resilience
- Kindness
Role Responsibilities
Content & Copy Development
- Create copy for LinkedIn/Google ads and social media, as well as other forms of collateral: blog posts, case studies, eBooks, brochures, profiles, info sheets, etc. (Note: Social copy is expected to be a primary task for this role)
- Produce smart, clear, copy informed by SEO, buyer personas, strategy, and tone
- Leverage existing copy for videos, landing pages, infographics, and more
- Research, comprehend, and write convincingly about topics in the life sciences, healthcare, medicine, and technology as it impacts or interacts with health-related topics
- Produce work of consistent quality, to specifications, and always on deadline
Account & Content Support
- Participate in calls with clients and teammates
- Participate in interviewing client leadership and subject matter experts to glean material for content
- Accept and implement feedback from clients and teammates
- Work with designers to ensure content integrity is maintained throughout the edit process
- Assist with content planning and strategy
Qualifications
Required Qualifications
- Masterful writing skills (read: An impeccable understanding of the “rules” coupled with the judgment to discern when and how to break them effectively)
- Demonstrable ability to write accurately, engagingly, and professionally on topics that are technical, academic, and/or otherwise challenging in nature
- A writing portfolio, ideally demonstrating proficiency across various collateral: promo-length (ad or social copy), short-form (blog post or similar length), and long-form (white papers, eBooks, or similar)
- The confidence and professionalism to engage effectively with life sciences/technology executives and thought leaders
- A scrupulous eye for detail and a genuine commitment to accuracy
- Interest in digital marketing and content marketing strategy
- Interest producing multimedia content
- College degree
- Finally, the ability to flourish in a remote setting. In our experience, that usually looks something like this: a problem-solving attitude, a strong internal work ethic, exceptional communication skills, and (of course) kindness.
Other Qualifications (helpful, though not required):
- Professional, full-time writing experience
- Demonstrated ability to digest, understand, and explain complex material specifically concerning life sciences/technological topics
- Direct experience in the life sciences, healthcare, medicine, health tech, or similar
- Experience in digital marketing and content marketing strategy
- Experience producing multimedia content and working closely with designers
- Bachelor’s degree in a field either relevant to copywriting (such as journalism, advertising, communications, marketing) or to our subject matter (life sciences, health technology-adjacent)
Additional Information
All your information will be kept confidential according to EEO guidelines.
This position is fully remote.
Please include a cover letter in your application.
Salary range: $45,000-55,000.
Benefits of Working with Bracken
- Medical, dental, and vision insurance
- Unlimited vacation policy
- Completely remote, global team
- Flat structure, meaning you’ll work directly with leadership
- Laptop provided
- Monthly cell phone and equipment stipend of $150
- Life insurance and long-term/short-term disability, both at no cost to employee
- 401(k) with up to 4% employer match (eligible after 6 months’ employment)
- Personal financial advisory services
- Free books program
- Exposure to a wide range of other company’s teams, marketing playbooks, and internal operations
- Access to the resources of our two sister companies: Bracken Data and The Bracken Group
- We take our work seriously, but we also have bullet points in job descriptions (such as this one) to remind us not to take ourselves too seriously.