We are looking for a talented Content Marketing Manager to drive our inbound marketing strategies including social media, blogs, white papers, and webinars. Our ideal candidate is a creative marketing professional, preferably with a journalism background. You should be able to develop engaging content to attract and retain customers. Ultimately, you should be able to expand our company’s digital footprint and brand awareness.
Responsibilities
- Undertake content marketing initiatives to increase viewership of content
- Share content through various channels, ensuring a strong web presence
- Design content marketing strategies and content productions of webinars, whitepapers, blog posts, social posts, podcasts, and newsletters
- Establish content production process, schedule, and strategy
- Interview various stakeholders across organization and customer base to uncover key insights and stories that drive content creation
- Communicate status updates, key metrics, and timelines to executive leadership
Requirements
- Expertise in social media platforms
- BS degree in Marketing, Journalism or relevant field
- Excellent communication and writing skills in English